Connect with us

Business

The Benefits of Personalized Coffee Mugs

Just look around your office and you’ll probably have a lot of evidence of the power of personalized coffee mugs. Many of the mugs around the coffee could be from your vendors, clients or people you do business with. Even with the round of technological promotional items being used today, coffee mugs, key chains and ink pens still remain a popular choice when it comes to promo products. As surprising as that might be, there are some other factors –besides customer preference- that determine the effectiveness of personalized coffee mugs.
Coffee mugs as promotional items are here to stay for several reasons. They are useful and when they’re personalized with your company’s logo and contact information, it means that your customer or potential customer is likely to see the type of service you offer for as long as they use the mugs. This could be for a very long time if you focus on the quality of your promotional products. Here are four main factors to consider when choosing the effectiveness of an item. We’ll use these factors to see what personalized coffee mugs provide for your company.
Advertising Space
Coffee mugs provide more than enough advertising space, so your logo, contact information and message are clearly visible by the people who eventually use them. Although some companies go for larger mugs to get more space for advertising, it is always wise to think of the feasibility of a large mug being used daily. Chances are that a large mug will be stuck in the back of a cupboard somewhere and not used as a standard sized mug would be.
Usability
Coffee mugs are used in the home, in home offices and in business places, so their usability is beyond question. Even so, it is important that you choose your mug with care. Novelty mugs might get some attention for a while, but it is the traditional type mugs that will get the most use. If your budget allows, you can give out novelty mugs along with the more traditional ones.
Appeal
When your budget is limited, you might be tempted to just choose whatever mug you think works. But this is not the right approach when you want to keep your company’s names at the top of your customers’ minds. Usability is one thing, but you should also consider appeal. How can you ensure that your mug is used over all the other mugs that you customer might have? To create appeal, you’ll need to think color, good insulation and a design that isn’t prone to spills.
Longevity
Ceramic and insulated plastic mugs are usually quite durable. Unless a ceramic mug falls and breaks, it could be around for a lifetime- your mug might maintain its usability long after the logo begins to fade. Ceramic is definitely a top choice because even though there’s the risk of it breaking, chances are it won’t.
Amber Lee is a writer, entrepreneur, artist and fitness nut. With a background in marketing and small business development, Amber utilizes LovePromos for custom coasters for her bar and restaurant clients. Follow Amber on Twitter at twitter.com/cosmiclee

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published.

Recent Posts

Business3 days ago

Why Is Quantity Surveying Essential in Construction Industry

Quantity surveying is an essential part of the Australian construction industry. It is the process of calculating and estimating the...

Home Improvement5 days ago

How to Maintain Upholstered Furniture

No matter if you have pets or kids, maintaining your upholstered furniture is quite a challenge. Even though vacuuming it...

Business1 week ago

How Do I Find a Good Bubble.io Developer?

Finding a good bubble developer to help build your app or digital product can seem challenging. How can you choose...

Home Improvement2 weeks ago

When is a right time for home repairs?

Summer is a popular time for a renovation around the globe. While it is true that bright days and warm...

Top Alteryx Competitors Top Alteryx Competitors
Tech4 weeks ago

Top 15 Alteryx Competitors

The world has seen a tremendous rise in startups and new incorporations in the business world. Companies have great potential...

Lifestyle1 month ago

Latest Wedding Trends for 2023

If you’re planning on getting married this year, chances are you’re probably overwhelmed and confused when it comes to wedding...

Lifestyle1 month ago

Tips To Make The Most Of Your City Break In London!

London is one of the best cities in the world, known for its quintessentially British culture, great nightlife, fantastic museums...

General1 month ago

The Ultimate Guide To Packing For A Trip To London

London is one of the best cities in the world, known for it’s rich history, quintessentially British culture, the best...

Tech2 months ago

Top 15 Web Development IDEs

The web development field has seen sustainable growth throughout the years. As technology is advancing, so is the web development...

devops devops
Tech2 months ago

12 Key DevOps Programming Languages to Still Popular in 2022

“DevOps is not a goal, but a never-ending process of continual improvement.” – Jez Humble Delivering the finest of services...

Entertainment2 months ago

Festival Fashion Style Tips For 2022

Summer is well and truly here and with that comes the festival season! From the biggest stars performing on stage...

Green & Energy2 months ago

4 Tips For Making Your Wardrobe More Sustainable

Everyone is trying to make more of an effort to make their wardrobe more sustainable, but often are unsure where...

General3 months ago

7 tips on how to organize a budget-friendly move

If you are planning a move any time soon, you might be worried about all the expenses that wait for...

Metal Roof Colors Metal Roof Colors
Home Improvement3 months ago

Metal Roof Colors: How to Select the Best Color for a New Roof

Choosing the right type of material for your roof is enough of a hassle already that the question of choosing...

Health3 months ago

Simple Ways To Feel More Confident At The Gym

If you are new to the gym, or you haven’t been in a while, sometimes you might not feel completely...

Categories

Archives

Trending