Connect with us

Business

How To Create A Memorable Logo For Your Business

How To Create A Memorable Logo For Your Business

If you were to have a meeting with one of the top advertising companies in the world and you presented them with your marketing ideas for your business, there’s a pretty good chance that they would ask if you have one particular thing: a logo.

Logos help to establish your brand. Logos help to convey a sense of corporate stability. Logos are essential when it comes to marketing and merchandising.

So if you don’t already have a logo designed, as you can see, it’s important to the success of your business that you do. If you’d like a few tips on how to create a memorable logo for your business, here are five of them:

Simplify it. Whether it’s McDonald’s, Target, or even Honda, if there’s one thing that some of the most popular and memorable logos have in common, it’s the fact that they are extremely simple. So as you’re in the process of thinking about what you would like your logo to be, avoid going overboard with a lot of detailing. Not only can that make it hard to see on a sign, but it can also make it challenging when you’re ready to print the logo on a piece of merchandise, too.

How To Create A Memorable Logo For Your Business

Have fun with color. A black and white logo (for the most part) would be pretty boring. And so, as you’re thinking about what else you should do in order to make your logo stand out, make sure that it has a pop of color. As far as deciding which palate to choose, remember that logo colors should be associated with positive feelings and brand recognition. One website that can assist you with all of this is HelpScout.net. Go to the site and put “the psychology of marketing and branding” in the search field.

Design a custom font. Something else that you may want to think about doing is designing a custom font for your logo. Sure, there are several different kinds that you can find on your computer. However, the problem with a lot of those is that they are used over and over. A font that is remembered is a font that is distinctive. A custom font can work wonders in making sure that your logo stays on people’s minds.

Make sure your logo looks “active.” Printing companies like Clash Graphics are used to seeing a lot of logos. So, if you were to ask them for a couple of tips on how to create an amazing logo design, something that they might recommend is to make your logo look active. Here’s an example. Do you remember when the Twitter logo first came out? The blue bird was sitting on a perch. Over time, though, it started to appear as if it was flying. It sends a subconscious message to the mind that the bird is active, which ultimately means that the company is, too. That’s something to think about when creating your one-of-a-kind logo.

Have a story for your logo. If you were to ask Starbucks for the story behind their logo of the woman with a crown, they would tell you that it’s a siren (you can read about it on their website). The girl with the pigtails for Wendy’s? That’s an image of the founder, Dave Thomas’s daughter. The point is this: Although the logo itself should be simple, that symbol should also have a story. It’s great for marketing and for engaging customers, too. Make sure to think about that as you’re coming up with the perfect logo design for your business. Good luck!

Recent Posts

How To Make Sure Your Toddler Has A Balanced Diet How To Make Sure Your Toddler Has A Balanced Diet
Health10 hours ago

How To Make Sure Your Toddler Has A Balanced Diet

As your baby grows into a toddler, they go through a period of intense mental and physical development, as their...

The Top 3 Vitamins and Minerals To Support Your Fitness Goals The Top 3 Vitamins and Minerals To Support Your Fitness Goals
Health1 day ago

The Top 3 Vitamins and Minerals To Support Your Fitness Goals

You can spend hours in the gym, but without fuelling your body properly, it will be hard to see the...

Best Cities To Invest In Real Estate Across The UK Best Cities To Invest In Real Estate Across The UK
Investments1 day ago

Best Cities To Invest In Real Estate Across The UK

If you’re looking to invest your money, real estate has historically offered a safe investment with good returns. You gain...

7 Ways You Can Power Your House 7 Ways You Can Power Your House
General1 day ago

7 Ways You Can Power Your House

In case you are remodeling your home and are considering a more eco-conscious approach, you are probably looking into various...

The Pro’s and Con’s Of Chemical Peels The Pro’s and Con’s Of Chemical Peels
Health2 days ago

The Pro’s and Con’s Of Chemical Peels

A chemical peel is a non-surgical cosmetic procedure that resurfaces the skin to give it a refreshed, soft and smooth...

Street Vs. Skate Trends Street Vs. Skate Trends
Lifestyle2 days ago

Street Vs. Skate Trends

Streetwear is a massive global trend that’s origin comes from skate styles that have been altered. Streetwear is everyday clothing...

Luxury Autumn/Winter Design Trends For 2020 Luxury Autumn/Winter Design Trends For 2020
Home Improvement2 days ago

Luxury Autumn/Winter Design Trends For 2020

It’s been quite a year in 2020 and what that was definitely unexpected. Summer hasn’t exactly been what we’ve been...

Reasons Why Men and Women Undergo Eyelid Surgery Reasons Why Men and Women Undergo Eyelid Surgery
Health7 days ago

Reasons Why Men and Women Undergo Eyelid Surgery

As the skin ages, the muscles supporting our eyelids weaken and gradually loses their elasticity, which is likely to cause...

5 Link Building Strategies You Can Apply For Local SEO 5 Link Building Strategies You Can Apply For Local SEO
Tech1 week ago

5 Link Building Strategies You Can Apply For Local SEO

It is common for business owners to aim for an increase in sales and revenue. This also explains why many...

Top mCommerce Development Company In India Top mCommerce Development Company In India
Tech1 week ago

Top mCommerce Development Company In India

The current pandemic of COVID-19 has made us realize the need for mobile applications for our business. In today’s time,...

Why Localization Testing Is Becoming Necessary For Applications Why Localization Testing Is Becoming Necessary For Applications
Tech2 weeks ago

Why Localization Testing Is Becoming Necessary For Applications

Many organizations are trying to expand beyond the local boundaries and move towards globalization. Finding relevant customer base, setting up...

Online Job Ideas to Earn Money As A Student or Unemployed Person beyond COVID19 Online Job Ideas to Earn Money As A Student or Unemployed Person beyond COVID19
Business2 weeks ago

Online Job Ideas to Earn Money As A Student or Unemployed Person beyond COVID19

Many students and unemployed people are searching online about the ways to make money online in various countries.  After the...

Health Informatics – The Strong Future of Healthcare Health Informatics – The Strong Future of Healthcare
Health4 weeks ago

Health Informatics – The Strong Future of Healthcare

“The art of medicine consists of amusing the patient while nature cures the disease.” – Voltaire Check across any industry...

Big Things A Digital Marketing Business Conducts Big Things A Digital Marketing Business Conducts
Entrepreneur4 weeks ago

Is Your Small Business Ready For Its 2020 Budget?

A small business may not be able to take on large corporations in terms of figures on the paper, but...

Garden Shed Buying Guide Garden Shed Buying Guide
Home Improvement4 weeks ago

Garden Shed Buying Guide

Are you searching for the best and attractive solution for storing the extra items of the house? Do you also...

Categories

Archives

Trending