Connect with us

Business

How To Create A Memorable Logo For Your Business

How To Create A Memorable Logo For Your Business

If you were to have a meeting with one of the top advertising companies in the world and you presented them with your marketing ideas for your business, there’s a pretty good chance that they would ask if you have one particular thing: a logo.

Logos help to establish your brand. Logos help to convey a sense of corporate stability. Logos are essential when it comes to marketing and merchandising.

So if you don’t already have a logo designed, as you can see, it’s important to the success of your business that you do. If you’d like a few tips on how to create a memorable logo for your business, here are five of them:

Simplify it. Whether it’s McDonald’s, Target, or even Honda, if there’s one thing that some of the most popular and memorable logos have in common, it’s the fact that they are extremely simple. So as you’re in the process of thinking about what you would like your logo to be, avoid going overboard with a lot of detailing. Not only can that make it hard to see on a sign, but it can also make it challenging when you’re ready to print the logo on a piece of merchandise, too.

How To Create A Memorable Logo For Your Business

Have fun with color. A black and white logo (for the most part) would be pretty boring. And so, as you’re thinking about what else you should do in order to make your logo stand out, make sure that it has a pop of color. As far as deciding which palate to choose, remember that logo colors should be associated with positive feelings and brand recognition. One website that can assist you with all of this is HelpScout.net. Go to the site and put “the psychology of marketing and branding” in the search field.

Design a custom font. Something else that you may want to think about doing is designing a custom font for your logo. Sure, there are several different kinds that you can find on your computer. However, the problem with a lot of those is that they are used over and over. A font that is remembered is a font that is distinctive. A custom font can work wonders in making sure that your logo stays on people’s minds.

Make sure your logo looks “active.” Printing companies like Clash Graphics are used to seeing a lot of logos. So, if you were to ask them for a couple of tips on how to create an amazing logo design, something that they might recommend is to make your logo look active. Here’s an example. Do you remember when the Twitter logo first came out? The blue bird was sitting on a perch. Over time, though, it started to appear as if it was flying. It sends a subconscious message to the mind that the bird is active, which ultimately means that the company is, too. That’s something to think about when creating your one-of-a-kind logo.

Have a story for your logo. If you were to ask Starbucks for the story behind their logo of the woman with a crown, they would tell you that it’s a siren (you can read about it on their website). The girl with the pigtails for Wendy’s? That’s an image of the founder, Dave Thomas’s daughter. The point is this: Although the logo itself should be simple, that symbol should also have a story. It’s great for marketing and for engaging customers, too. Make sure to think about that as you’re coming up with the perfect logo design for your business. Good luck!

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Recent Posts

Business2 days ago

Can You Use Residential Property for Commercial Use

Having extra income, constantly flowing in can make all the difference in the current economy. Getting creative with how you...

What Do Business Consultants Do What Do Business Consultants Do
Business1 week ago

Running a Business? How to Minimize Supply Chain Issues

Supply chain issues have always been an issue for businesses but over the last few years, the effect and widespread...

Home Improvement3 weeks ago

How to Increase Your House Value Before Selling

Increasing home value is the first step to making your place more attractive for future buyers. Whether you are trying...

General3 weeks ago

Why Calorie Control Is Still The Best Way To Diet

There are a great deal of different options when it comes to dieting, every day there seems to be a...

The Benefits Of Trade Credit Insurance For Your Business The Benefits Of Trade Credit Insurance For Your Business
Business1 month ago

The Benefits Of Trade Credit Insurance For Your Business

Trade credit insurance provides cover for businesses who trade on a credit basis. If the people who owe money for...

5 Charming Restaurant Decor Ideas In 2022 5 Charming Restaurant Decor Ideas In 2022
Miscellaneous1 month ago

5 Charming Restaurant Decor Ideas In 2022

Making your restaurant memorable and stand out is a feat worthy of praise. The sheer pressure of wanting to succeed...

Bank Won't Fund Your Business? 4 Loan Alternatives To Get You Started Bank Won't Fund Your Business? 4 Loan Alternatives To Get You Started
Business2 months ago

Bank Won’t Fund Your Business? 4 Loan Alternatives To Get You Started

Businesses typically require some sort of collateral or proof of concept before funding their business venture. However, it is possible...

Planning A Stag Do Planning A Stag Do
Miscellaneous2 months ago

Planning A Stag Do

If you’re a Best Man then you’re in a unique position of responsibility, and before the day itself when you’ll...

Tips to Reduce Eczema Flare-Ups Tips to Reduce Eczema Flare-Ups
Health2 months ago

What Triggers Eczema | Tips to Reduce Eczema Flare-Ups

Eczema is a skin condition that can induce redness, itchiness, and skin inflammation. Its root cause is not fully understood,...

Women's Fashion Trends To Expect In 2022 Women's Fashion Trends To Expect In 2022
Lifestyle3 months ago

Women’s Fashion Trends To Expect In 2022

A new year means new fashion trends. We cannot wait for what is in store in 2022. It seems that...

Home Makeover Trends: Insights from The Pros Home Makeover Trends: Insights from The Pros
Home Improvement3 months ago

Home Makeover Trends: Insights from The Pros

Are you considering a home makeover but don’t know where to start? You’re in luck! In this article, we will...

Interior Design Trends 2022 Interior Design Trends 2022
Home Improvement3 months ago

Interior Design Trends 2022

We all spend time pining over other people’s interior’s on Pinterest or Instagram, but with these trends, it’s easy to...

Top Commonly Overlooked Car Maintenance and Repairs Top Commonly Overlooked Car Maintenance and Repairs
General3 months ago

Top Commonly Overlooked Car Maintenance and Repairs

Maintaining a car is a huge responsibility. There’s a lot that goes into that given how complicated a machine it...

What Is The Difference Between Strata and Property Manager What Is The Difference Between Strata and Property Manager
General3 months ago

What Is The Difference Between Strata and Property Manager

Real estate is a diverse market, and as such, it can be hard to determine the differences between various types...

Sleek Home Upgrades That Will Luxe Up Your Life Sleek Home Upgrades That Will Luxe Up Your Life
Home Improvement4 months ago

Sleek Home Upgrades That Will Luxe Up Your Life

Sometimes we need a vast endeavor to make our home look extravagant and cheek but very often you can implement...

Categories

Archives

Trending