Connect with us

Business

4 Ways Your Business Can Step Up Your Content Marketing Game

Writing As A Career: The Many Places You Can Go

When you’re attempting to create a strong brand online, content marketing is extremely important. The main reason is that it’s the best way to engage in the online conversation, promote your brand and let everyone know your company exists. If you’re unsure of how and where to start with your content marketing strategy, know that you can tackle this process from a few angles for maximum benefit. Keep in mind that it’s okay to outsource a part of this process so that it doesn’t burn you out. You want to keep momentum for all of these steps to really work.

4 Ways Your Business Can Step Up Your Content Marketing Game

Produce More Blog Posts

Create an editorial calendar and schedule for your blog posts. Try to produce blog posts in advance so that you never run behind schedule. Sit down on a Sunday afternoon and crank out four or five blog posts that are around 500 words each. Do this process for a few Sundays to stay ahead of the curve. When you do this, you’ll be able to schedule out the posts and have tons of content to share. Make sure the posts are optimized for Google as well. Businesses, like Wheaton World Wide Moving, benefit from maintaining a blog on their site because it helps position them as an authority in that particular industry.

Curate Content for Social Media

Use a social media scheduling tool like Hootsuite or Buffer because you’ll be able to schedule and curate content in advance. Find interesting, current and informative articles and graphics to share on social media on a consistent basis. Follow the 80/20 rule with a promotion. Share 80% value and 20% your own products and services. For example, if you own a moving company for example, you’ll want to share your services along with articles about packing, relocation tips and valuable information anyone who’s moving might want to know.

Create YouTube Videos

Take the content you write about and reproduce it into a video. The videos don’t have to last a long time. For example, if you own a nail salon, create two-minute videos that focus on nail health, tips and tricks. At the end of each video, always include a call-to-action for your company. In fact, it’s best that the videos aren’t long so that you don’t lose the attention span of the viewer. Since YouTube is also owned by Google, use the right SEO tactics so that over time, your channel and videos will rank higher in the search engine.

Create a Podcast

Podcasts continue to grow in popularity and are here to stay. So, it’s a good idea to consider hopping on this content creation bandwagon. Plus, many people prefer to listen to content rather than read it. In this case, podcasts will appeal to an audience that blogging won’t. Consider a great way to extend your reach and impact.

These four tactics will really help you gain a serious amount of traffic. As you continue with these strategies, you’ll have to hire help because these steps are a lot to manage alone. Write down the steps of each process and hand it over to someone else to duplicate. Before long, you’ll have a well-oiled machine.

Recent Posts

How to Combine Traditional and Modern Furniture With Style How to Combine Traditional and Modern Furniture With Style
Home Improvement5 days ago

How to Combine Traditional and Modern Furniture With Style

Are you in love with both traditional and modern furniture styles? Do you feel like you can’t decide between those...

How to Organize Your Garage How to Organize Your Garage
Autos1 week ago

How to Organize Your Garage

Do you have so much stuff in your garage, your car is left out in the cold? Keep reading. Your...

Tips On Preventing Accidents In The Workplace and Keep Your Employees Safe Tips On Preventing Accidents In The Workplace and Keep Your Employees Safe
Business2 weeks ago

Tips On Preventing Accidents In The Workplace and Keep Your Employees Safe

Preventing accidents in the workplace is both the moral and ethical responsibility of every employer. Knowing that there’s a safety...

4 Surprising Ways SaaS Can Be A Game Changer For Small Business 4 Surprising Ways SaaS Can Be A Game Changer For Small Business
Business2 weeks ago

4 Surprising Ways SaaS Can Be A Game Changer For Small Business

The World Wide Web will never run out of tips and strategies on how to grow your business. These days,...

Understanding SaaS, PaaS, IaaS Prior to Selecting One For Your Business Understanding SaaS, PaaS, IaaS Prior to Selecting One For Your Business
Tech3 weeks ago

Understanding SaaS, PaaS, IaaS Prior to Selecting One For Your Business

Summary: Cloud Computing is rising at a faster pace, and it’s crucially important for organizations to move to the Cloud...

5 Tips to Avoid Federal Tax Penalty For Taxpayers 5 Tips to Avoid Federal Tax Penalty For Taxpayers
Finance4 weeks ago

5 Tips to Avoid Federal Tax Penalty For Taxpayers

When you are undergoing a tax issue, then it is vital to have knowledge of what are you up against...

Spy App For Android A Tool For Keeping Workplace Spy App For Android A Tool For Keeping Workplace
Tech1 month ago

Spy App For Android A Tool For Keeping Workplace

Dealing with routine matters has been a lot easier and stress-free thanks to modern technology. Want to order food, use...

How to Create A Backyard Zen Oasis How to Create A Backyard Zen Oasis
Home Improvement1 month ago

How to Create A Backyard Zen Oasis

The lifestyle of the modern era usually depletes one’s energy by the time they get home from work. Whether or...

Mistakes You Need to Avoid When Preparing Your CV Mistakes You Need to Avoid When Preparing Your CV
Education1 month ago

Mistakes You Need to Avoid When Preparing Your CV

Writing a CV can be hard. You have to somehow condense all your experience into 1 or 2 A4 pages....

Home Decor Trends For 2021: What You Can Expect Home Decor Trends For 2021: What You Can Expect
Home Improvement1 month ago

Home Decor Trends For 2021: What You Can Expect

This year, the Covid pandemic has had a huge impact on many different industries and sectors and one which has...

5 Ways to Protect Your Teeth This Christmas 5 Ways to Protect Your Teeth This Christmas
Health2 months ago

5 Ways to Protect Your Teeth This Christmas

Christmas is just around the corner and the preparations are well underway for the festive day, even if it is...

How to Create A Referral Marketing Program In 6 Easy Steps How to Create A Referral Marketing Program In 6 Easy Steps
Marketing2 months ago

How to Create A Referral Marketing Program In 6 Easy Steps

You may have heard of the benefits of a referral program. Besides helping you attract more traffic to your website,...

5 Important Web Design Considerations to Make For Better SEO 5 Important Web Design Considerations to Make For Better SEO
Tech2 months ago

5 Important Web Design Considerations to Make For Better SEO

Ever since the birth of search engines, practices in optimising websites for better search rankings have changed considerably. Where it...

4 Reasons For Your Teeth Becoming Sensitive 4 Reasons For Your Teeth Becoming Sensitive
Health2 months ago

4 Reasons For Your Teeth Becoming Sensitive

Having sensitive teeth can be a common issue for many, but it can also be a sign that you have...

How To Keep Your Business Clean & Sanitised How To Keep Your Business Clean & Sanitised
Business2 months ago

How To Keep Your Business Clean & Sanitised

If your business offers any kind of public-facing services, then you will likely be thinking a lot more about the...

Categories

Archives

Trending