Connect with us


Photos and Online Shopping: Why They Go Together

Photos and Online Shopping: Why They Go Together

The whole E-Commerce scene in India has exploded in the last few years. It was started by the local company called Flipkart but soon with the arrival of big international names like eBay and Amazon, the online shopping scenario changed drastically, with more people opting to shop online, at the comfort of their own homes.

Although online shopping provides many benefits like an almost unending range of options, easy payments, huge discounts and the luxury of shopping for everything from clothes to groceries from the comforts of one’s own bedroom, people in India are a bit reluctant to shop online as they do not get to see the products with their own eyes before buying. Also, with the arrival of hundreds and thousands of online shopping websites now, every website has to try new techniques to draw in customers, and this is where good professional E-Commerce photography comes in. People looking for products online only rely on photos to decide whether those products meet their requirements or not, so sellers are always looking for professional photographers to click great pictures of their products, and so many people are also opting to join E-commerce photography course in Delhi, Mumbai and other such big cities. Completing such courses provides employment opportunities to such photographers, and also allows companies to decide which photographer is best suited for their job.

In order to properly shoot pictures for an online catalogue or shopping website, some key fundamental ideas need to be learnt, as follows:

Capturing the Subject

In commercial and E-commerce photography, the product and the subject is of utmost importance, the background is not that important. It is vital that all angles of the product are perfectly captured since the item up for sale has to be properly presented to the customers on their screens, since these photos are the only way they can choose and decide which item to buy.

Lighting and Composition

The lighting and composition of the shot is very important while doing E-commerce and other types of commercial photography. Care should be taken that all parts and portions and each and every side of the item or product is correctly highlighted and depicted in the photographs, since the customer relies on the photos to determine the shape, size and look of the product before deciding to buy it online.

Maintaining Dimensions

The importance of maintaining perfect and correct dimensions of the subject while shooting pictures of a product in the frame cannot be emphasized enough. The customer sitting at home can only look at the pictures and guess the height and dimensions of every product, so it is crucial that the correct sizes of the item are captured in the images and that it is not distorted, so as to not confuse the customer.

Commercial and E-commerce photography has become a very lucrative profession with the rise in online shopping websites, so all types of photographers are opting to join commercial photography courses in Delhi, Mumbai, Kolkata and other such big cities to get proper training to pursue this career.

Continue Reading

Recent Posts

Business2 months ago

Business Tips For Protecting Your Finances During A Recession

In 2023, taking the necessary steps to protect your finances for your business is now more important than ever. The...

Lifestyle3 months ago

Tips For Cleaning Your Trainers

If you’re into your trainers and streetwear, you’re likely to be very conscious of keeping them looking their best! So,...

Marketing3 months ago

Branding Trends For Start-Ups in 2023

Branding is incredibly important as it impacts how your business reaches and connects with its target market. If you’re branding...

Business3 months ago

Avoiding the Wrong Kind of Growth

Growth is vital for any business – some models, like tech start-ups, are built around periods of dramatic, explosive growth...

Business3 months ago

How To Become A Property Developer

There are several reasons why an individual will want to become a property developer. One of the main reasons for...

Tech6 months ago

What Is The Difference Between Cyber Attacks and Cyber Threats?

If you own a business that uses the cloud to manage workloads, you have probably heard of the terms cyberattack...

Marketing6 months ago

3 Types of Marketing Every Small Construction Business Should Do

Construction is a very saturated sector, whether you’re a large or small construction company, so marketing should be at the...

Business7 months ago

How Relevant Life Insurance Plans Can Future-Proof Your Business

Last year, UK inflation reached the highest level that it had been for decades. The markets became unsteady and nervous...

Autos7 months ago

In a Car Accident? Here’s How to Find a Great Lawyer

If you’ve recently been in a car accident, you know that it can be an overwhelming experience. Not only do...

Education7 months ago

Considering Therapy? Here’s a Few Common Therapy Techniques Explained

If you’re considering therapy as a means to improve your mental health, you may be curious about the type of...

home repairs home repairs
Home Improvement7 months ago

Top 5 Home Repairs You Should Never DIY

DIY home repairs are all the rage these days. But before you jump on the bandwagon, there are some things...

Health7 months ago

The Power of CBD Oil for Relaxation: How to Use it for Sleep and Stress Relief

If you’re struggling to get a good night’s sleep or feeling stressed, try CBD oil. CBD oil has a moment...

General7 months ago

Benefits of Getting your Mobile Phone Repair

Mobile phone repair is a task that needs high skills and experience. That is why we always recommend users trust...

Home Improvement7 months ago

Great Ways To Clean To Get Your Security Deposit Back In Full

Moving is almost always stressful as there are tons of things to plan and do. Getting your security deposit back...

Home Improvement7 months ago

DIY Garage Door Repair: Tips and Tricks for Fixing Common Problems and Maintaining Your System

If your garage door needs to be fixed, wait to call a repairer. Many common problems can be fixed quickly...